The success of your fundraising is largely determined by the experiences you give to your donors. At least once a year you should try to really touch your donors. A wow-moment, a 9+ experience, a goosebump-moment, or whatever you want to call it. And World Vision has created something impressive like that.
Read MoreCheck out this brilliant tv add from Child Bereavement UK in their #OneMoreMinute campaign. Child Bereavement UK supports families and educates professionals when a baby or child of any age dies or is dying, or when a child is facing bereavement.
Read MoreOn 15 November 2014, neo-Nazis walked through the streets of Wunsiedel. It was impossible to stop them - but Exit-Deutschland could make them walk for something meaningful: and that is how for the first time a right-wing memorial march became a charity walk - without knowing of the participants. For every meter they walked, β¬10 went to EXIT-Deutschland - a Nazi opt-out programme. The result: β¬10.000 and lots of surprised right-wing extremists...
Read MoreThis post shares the amazing TED Talk from Dan Pallotta. If you havenβt seen it yet, watch itβ¦ Itβs one of those must see videos!
The TED website writes: βActivist and fundraiser Dan Pallotta calls out the double standard that drives our broken relationship to charities. Too many nonprofits, he says, are rewarded for how little they spend β not for what they get done. Instead of equating frugality with morality, he asks us to start rewarding charities for their big goals and big accomplishments (even if that comes with big expenses). In this bold talk, he says: Letβs change the way we think about changing the world.β
Please watch the TED Talk video right here, right now! Or read the full transcript below. And after youβve seen it, share it with your colleagues, your directors and your boardβ¦
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