Posts tagged Roger Craver

Thank you Wally!

Although I’m proud of my own 16 years in fundraising I am fully aware that I’m just a rookie compared to some old-timers out there. This post is a short tribute to one of the greatest fundraisers of his generation: Gerhard Wallmeyer, also known as “Wally”.

At the end of the year Wally retires after 36 years of superb fundraising for Greenpeace Germany, in which he as Fundraising Director has built the largest fundraising office in the Greenpeace movement.

the fundraiserReinier SpruitDecember 8, 2016Wally, Greenpeace, Kumi Naidoo, Jan Oldfield, Roger Craver, Amanda Briggs-Hastie, Lasse Kuenzer, the fundraiser

Retention Fundraising: adapt or die!

Almost 10 years ago Roger Craver gave me the book Moneyball from Michael Lewis. I was excited, because I have played ball since I was a kid. I love baseball. The book is about the Oakland Athletics baseball team and its general manager Billy Beane.

Roger told me it could widen my horizon, that I would look at things differently and think outside the (batter’s) box. He wasn’t talking about baseball, but fundraising…

donor loyalty, resources, booksReinier SpruitSeptember 18, 2014Roger Craver, Moneyball, retention, The Agitator, donor experience, book, Billy Beane, Retention Fundraising